Gucci’s New GG Psychedelic Collection Is One for the Dreamers

Gucci imaginative director Alessandro Michele has kept a non-traditional and distinct technique to high fashion since taking the reigns of the Italian fashion house in2015 He continues to move the feel towards youthfulness, gender fluidity and surreal images, and the label’s brand-new GG Psychedelic collection is no exception.


Gucci GG Psychedelic Collection GG logo men's and women's ready-to-wear handbags luggage shoes small leather goods accessories watches and a range of fine jewelry Gucci Pin 70s psychedelia surreal imagery wide color spectrums hazy images energy impact

Michele’s visual of maximalism continues to push Gucci forward into the future and supply a fresh perspective for young, vibrant people who come from a new design posse. Producing rich color, high energy and a dreamlike spirit, the GG Psychedelic collection does simply that by reinterpreting the mind-bending looks of the ’70 s for the vibrant devices and ready-to-wear series.

Gucci GG Psychedelic Collection GG logo men's and women's ready-to-wear handbags luggage shoes small leather goods accessories watches and a range of fine jewelry Gucci Pin 70s psychedelia surreal imagery wide color spectrums hazy images energy impact

The Gucci Psychedelic collection takes the GG logo and reinterprets the iconic theme in a high-vis, streetwear vein by way of a trippy, multicolor stars pattern throughout a range of pieces. Using a contemporary lens and distinctive patterns from the brand’s 100 year history, the collection consists of males’s and ladies’s ready-to-wear, handbags, luggage, shoes, little leather products, accessories, watches and a range of great fashion jewelry.

Gucci GG Psychedelic Collection GG logo men's and women's ready-to-wear handbags luggage shoes small leather goods accessories watches and a range of fine jewelry Gucci Pin 70s psychedelia surreal imagery wide color spectrums hazy images energy impact

Transporting the spirit of ’70 s psychedelia, which honed in on the distortion of visuals, surreal imagery and large color spectrums, these exact same concepts are shown in the items with a variety of hazy colors and visually difficult patterns. The outcome is a sartorial journey thanks to striking styles that favor the vibrant.

Gucci GG Psychedelic Collection GG logo men's and women's ready-to-wear handbags luggage shoes small leather goods accessories watches and a range of fine jewelry Gucci Pin 70s psychedelia surreal imagery wide color spectrums hazy images energy impact

The Gucci GG Psychedelic collection is offered now on Gucci’s site and at select Gucci stores. It will also be sold through March second at the Gucci Chicago Pin at 160 North Morgan Street, Chicago.


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